New Name, Same Company + More June 10, 2014

Written by: Larry Weintraub
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In case you start seeing things come from us touting the name The Marketing Arm Digital, we wanted to make sure that you knew that it was still us.  Same great people, same social expertise, we just added a few more folks and several additional capabilities.  For those of you who know us, you know that we’ve been bringing much more than social marketing strategy and execution to the table for quite a while, so in essence, it’s only the name that is changing.

We’ve been doing social media marketing for nearly 16 years, and we like to think we do it very very well.  Over the past few years, as the world of marketing and advertising has caught up to what we’ve been doing for all of these years, we have worked hard to expand our offerings.  We believe that the consumer is at the center of a brand’s marketing efforts and that there are numerous ways to engage with that consumer digitally in ways that should inspire and not interrupt.

For quite a while now, we have been working very closely with the amazing folks at The Marketing Arm, a Dallas-based Omnicom-owned agency who specialize in delivering big ideas for some of the world’s largest brands. TMA, as they are often known, has enabled us to work on countless amazing projects and together with their mobile / wireless group, their content creation department, their proprietary crowdsourcing platforms, and their tremendous capabilities in digital experiential marketing, we have united to form The Marketing Arm Digital.

So, while you may see the Fanscape name a little less, know that all of the same people are still here, we just have many more now who help us bring more to the clients who trust us with their consumer engagement marketing.