Account Director

The Account Director serves as the primary client contact for existing accounts. He/she will work with clients to determine business needs and objectives. The Account Director is responsible for all client communications and compliance on client deliverables. He/she is responsible for fostering and strengthening all client relationships for existing accounts as well as serving as counsel to the client on best practices in Digital Marketing and Social Media.

Manager, Social Media Marketing

Fanscape is looking to fill both full-time and freelance social media marketing positions to implement effective digital marketing tactics for our Fortune 500 brands including website and blogger outreach, coordinating online contests and sweepstakes, communicating with consumers in social media networks, managing a brand’s social media properties/communities, monitoring online conversations, developing relationships with websites and online influencers, creating and distributing online content, and assisting with overall social media strategy development and tactical plans.

Office Manager / Executive Assistant

Fanscape requires an extremely detail oriented Office Manager who will also serve as the Executive Assistant for our small executive team. The ideal candidate needs to be incredibly organized and personable. You will be responsible for answering the company phones, managing executive calendars, making travel reservations, ordering office supplies and be our go to person for all corporate office needs.

Interns

Fanscape is also looking for a few good interns in the Business Development and Marketing/Communications departments.

Business Development Intern – Research & Proposal

The Business Development intern will assist the Business Development team with various pitching, presentation and proposal needs including potential client research, strategizing, and reviewing proposals to help secure new business and leads for Fanscape. You will play a vital role in assisting the Business Development Team to secure new business while running as smoothly and as organized as possible.

Business Development Intern – Creative Strategy

The Business Development intern (creative and strategy) will assist the Business Development team with brainstorming and conceptualizing client campaigns, proposals, presentations, marketing & promotion strategies as well as general research, administrative tasks, organization and keeping abreast of industry dynamics, trends, and opportunities. Previous coursework (preferably a major) in marketing or advertising is required.

Marketing /Communications Intern

As an Interns you will assist our communications team with projects and ongoing programs that include knowledge documents, byline articles, company newsletter and communications strategy.  Your duties will also include various administrative tasks such as internet research, target list creation, and database management.

Check out all of Fanscape’s available positions and how to apply right HERE.

Every now and then the hard working social media experts at Fanscape need to take a little break. We were very excited when we were taken, via party bus, to Dodger Stadium with our friends at The Marketing Arm, Davie Brown and USMP to watch the Dodgers win 1-0 in a 14-inning game.

Lisa, Vanessa and Liza

Check out all the pictures HERE

Check it out and let us know what you think.

(1) You can mention people and pages in your updates using the “@” symbol (like Twitter). You can tag people and pages in status updates just like you would on Twitter. They will be pinged, and depending on privacy settings, your posts will appear on their wall, quite similar to tagged photos.

(2) You can search all public updates to find people talking about what interests you (like Twitter). The beauty of Twitter is the ability to see what people are talking about on a massive scale. Facebook has taken a step in this direction by allowing updates to be public and letting users search them. You can also search within only your friends’ updates.

(3) Facebook can connect with AOL Instant Messenger. With the latest version of AIM, you can instant message your Facebook friends right from your buddy list. To get started, just click the Facebook Connect button at the top of the AIM beta buddy list and log in.

(4) You can run promotions, but only if Facebook says it’s ok. This is a relatively recent policy addition, where all promotions (give aways, contests, etc) need to be approved by Facebook in advance and they must be administered by a third-party app. They also cannot explicitly require social interaction to enter (become a fan, “like” a post, post a comment, etc.).

(5) The world can see when you’ve become a fan of a page (so choose wisely). With the new privacy settings, your name, profile picture and fan pages are publicly viewable by anyone. Something you should consider when becoming a fan of that really trashy TV show. 

These are a few of the many aspects of Facebook you may not be aware of.  Facebook is constantly evolving, as we’ve been seeing a lot of lately – with the home page re-designs and functionality updates.  Eric will keep us all updated,  but if you have any questions, just give us a shout!

If you are just dabbling in social media, you may still not be sure what exactly it will do for you or where it fits in to your company structure. You’ve probably created a Twitter account, built a simple Facebook page, and maybe even added a company blog to your website. Good. That’s a great start. Now step back for a minute and think about what this is all for.

There are four reasons to use social media for your business. In no particular order, they are:

• Marketing
• PR
• Market research
• Customer service

All four of these are geared to do the same thing — connect with your customers and interact with them. But don’t hide behind trendy words like “engagement;” ultimately you want to do one thing: sell more products or services. Let’s take a look at how each of these four components of your social media strategy can help you sell more.

CLICK HERE to read the full  story.